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美国最新Marketing方向相关职位来袭

今天小编继续为大家整理了一些

最新开放的Marketing Analyst/Digital Marketing相关岗位

1

Search Marketing Analyst
Job Type: Full-time
Location: Benton Harbor, MI
Responsibilities
• Provide brands and corporation with deep SEO knowledge, web expertise, digital marketing inputs on SEO and SEM and tools to help drive strategy and content development.
• Act as a consultative resource and subject matter expert for our brand teams’ across SEO, paid search media program, and digital campaigns.
• Perform keyword research and analysis and develop SEO strategy and roadmaps for new and existing websites across brands.
• Utilize BrightEdge to analyze website SEO performance and provide strategic recommendations to improve search rankings, organic traffic, and overall site health from a technical aspect.
• Regularly complete SEO site audits as well as search engine ranking benchmarks and deliver monthly, quarterly, yearly SEO performance reports.
• Work with external web agencies, developers, and copywriters to establish SEO strategies and search engine-friendly website content development as per best practices within the industry.
• Liaise with SEM agency teams to synchronize organic and paid search and increase efficiencies and conversions across all digital marketing efforts.
• Keep up to date with SEO best practices, search engine ranking and keyword research tools and industry research.
• Own and manage relationships with key SEO and digital partners.
• Skilled in interpreting business measurement/reporting needs. Coordinate multiple stakeholder requests and project activities at any one time to ensure accurate, timely and efficient reporting and analysis deliverables.
• Highly organized, with the ability to prioritize workflow and handle competing or changing priorities.

Qualifications
• Bachelor’s Degree
• 2+ years of experience in Search Engine Optimization (SEO)and Search Engine Marketing (SEM/PPC) strategy and tactical implementation
• Experience working with technical SEO, content marketing strategy, link building tactics, and web analytics
• Degree in Marketing or related discipline preferred
• Experience with web analytics platforms such as Adobe Analytics and Google Analytics.
• Understanding of the webpage structures and site architecture.
• Understanding of Content Management System (CMS) – Adobe Experience Manager or other.
• Experience with SEO tools such as BrightEdge, Google Search Console, Bing Webmaster Tools, MOZ, and others.
• Extensive knowledge measuring and using insights from digital marketing tools and ability to provide recommendations based on insights, industry benchmarks and best practices.
• Experience with paid search marketing platforms such as Search Ads 360, Google Ads, and Bing Ads
• Experience with media campaigns, execution and marketing analytics
• Experience with Google Marketing Platform
• Experience working with media data including but not limited to campaign performance, channel performance and partner performance
• Ability to clearly and effectively articulate insights and recommended actions.
• Effective written and oral communication skills, consulting skills, presentation skills and ability to work independently and in a team
• Knowledge in digital marketing channels including email, display, social, video, and programmatic.

2

Digital Marketing Intern
Job Type: Internship
Location: Northbrook, IL
Responsibilities
• Aid in website design processes
• Document requirements, test cases and perform testing of enhancements and bug fixes
• Assist in set up and documentation of eCommerce processes
• Respond to customer issues via JIRA ticketing system
• May support implementation of lead generation and scoring programs
• May maintain product data in the product information management system

Qualifications
• Pursuit of a Bachelor’s Degree which reflects an interest in Accounting, Finance, Business, Economics or related area of study.
• Working knowledge of the Investment Industry in general
• Work effectively in a team environment
• Demonstrate initiative, creativity and a high degree of self-motivation
• Flexibility to adapt to changing priorities and work assignments
• Analytical skills – strong attention to detail, with the ability to critique and interpret data as well as formulate sound decisions.
• Strong organizational skills – ability to perform tasks & achieve results independently and as part of a team, consistently meet deadlines, and prioritize multiple assignments effectively.

3

MBA Platform Brand Marketing Intern
Job Type: Internship
Location:  San Mateo, CA
Responsibilities
• As part of the Platform Marketing team, you will be supporting day-to-day functions and collaborating with cross functional teams to execute platform campaigns within owned channels.
• You will improve marketing activation against network strategy and goals as well as lead a project based marketing activation that drives engagement on the platform
• You will perform analysis that provides actionable insights on how to continually evolve and improve our audience marketing strategy
• You will also audit PlayStation digital marketing messaging and provide recommendations

Qualifications
• Pursuing an MBA degree
• Experience (job or volunteer) in a marketing role or marketing related discipline
• Strong public-speaking and presentation skills. Excellent social and written communication skills
• Real passion for games and brands
• You are upbeat, ambitious, hardworking, and an excellent teammate

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